How you can write a fabulous business blog, even if you don't know where to start!
Why do you need a blog anyway?
- 1You can build trust
It takes a lot for customers to trust small businesses like ours. Most of the time they'd rather do business with a big brand because they know they're not going to vanish into the night with their money. A regular blog tells them that you're sticking around.
- 2You can avoid the hard sell
You don't like to shout 'buy, buy, buy!' at every customer that comes your way because you know that'll just put them off. A blog lets you share your expertise and encourage people to buy without shoving it down their throats.
- 3You can help your customers
Sometimes your customers will be looking for a DIY option before they buy. Others are looking for the answer to a question before they make their minds up. Your blog can give them exactly what they need.
- 4You can be yourself
Some marketing feels impersonal and a bit cheesy. When you write a blog you can be yourself so it feels as if you're having a relaxed conversation rather than giving people the hard sell.
Your guide to writing the perfect blog post
This series takes you through everything you need to get started and builds into a reference point that you can refer to time after time.
Five blog posts will take you from coming up with topics through to your final edit.
You'll learn how to plan your posts to appeal to your audience and show your expertise.
Finally, discover how a compelling call to action can keep your customers coming back for more!
“I’ve worked closely with my clients to create high converting articles, web copy, adverts and blogs. You need marketing with a fresh perspective that allows you to continue building effective client partnerships. I’d love to help you start that process.”
The first post is ready and waiting - don't miss out!
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