Do you need to show your customers the human face of your business?
Do you want to market your business with integrity?
Do you find pushy sales copy off putting?
If you need to find the right words to tell the world about your business, I’m here to help.
I’m Kirsty, a copy and content writer working with small businesses like yours. Together we can develop a strategy that helps you to share your story with your customers. That will help you to build a loyal following that will help your business go from strength to strength.
You know your business inside out and offer your customers and clients superb service. Unfortunately in today’s marketplace that isn’t always enough. You need to find new ways of telling the world about your business but you hate the sort of adverts that shout “buy now!”
Thankfully, there is another way. Your marketing should be aimed at letting your customers get to know, like and trust you before they buy. Whilst there’s still a place for advertising, content marketing helps you to show your expertise and let potential clients see the person behind the brand. It all combines to give you visibility with integrity and makes you part of your customers’ daily lives.
So how does it work?
Content marketing allows you to use both print and digital media to reach your customers. Ideally, you’ll combine the two.
I’ll work with you to implement your marketing plan and to suggest ways of broadening it with additional content. If you’d like to get an idea of what that could mean, take a look at my services page.
You can treat me as part of your marketing team, making sure that your content reflects your brand perfectly. I write about a wide range of subjects and I’m also an ex-solicitor so I’m used to dealing with technical detail.
If you want to work with a writer who wants to get to know your business and help you to communicate better with your customers and your team, get in touch. I believe that the relationship between business and writer needs to be a perfect fit so I offer a free, no obligation, consultation to see if we get on.
If you’d like to see some samples of my work, click here.