I know what you’re thinking. Diversify my content? How many pairs of hands does this woman think I have? I know, you’re already up to your eyeballs and when you’re not it feels as if your business will never come to anything. However, if you want to diversify your content it could be easier than you think.
Let’s start with why it’s a good idea…
Do you tell people your business story? If not, why not? You might think its unremarkable and well, maybe a bit boring, but it’s not. Self-employment might be getting more popular, but if you’ve started your own business you’ve still taken a leap into the unknown. Even if you’ve still got a day job, adding in extra work takes effort.
You might find that sharing the reasons behind the change could be just what your business needs.