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Building your network: facing conferences with confidence

Let’s face it, networking can be pretty daunting.  I know people who’ve built successful businesses without ever going to a networking event.  But mostly, if you want to establish a wide network of useful business contacts you’ve got to get out there at some point.

I was very newly self-employed when I went to my first expo.  I decided that I had to be brave and go and network with (hopefully) like-minded people.

I found myself walking into a room that resembled an aircraft hangar.  It was massive.  I confess, I almost ran.  Then I remembered that I had a pocket full of new and shiny business cards that weren’t going to help me unless I gave some out.

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