The thing I love about being a sole trader is that internal communication is easy. I may run the risk of talking to myself on a regular basis, but I find it’s sometimes the best way to get a straight answer!
Equally, if you only have a handful of employees keeping everyone up to date is simple, but what happens when your business grows? You may have an increased workforce or have opened new premises so you can’t rely on word of mouth communication any longer.
In those circumstances, a company newsletter can be a straightforward way of making sure everyone is aware of new developments, but done well it can be hugely beneficial in other ways.