Why storytelling works in your marketing

It’s easy to think of storytelling as being something you do with your children. You can cuddle up at the end of the day and send them off to sleep with a lovely bedtime story. Mine are still young enough to watch CBeebies so we sometimes get the added bonus of a tale read by […]

Why my workshops don’t critique your writing

Are you a business owner or a writer?  It’s completely possible to be both, especially if you have a writing or marketing based business.  However for most people it’s one or the other.  If you went into business to make a product or offer a service that’s nothing to do with writing, the idea of […]