Is your blog too serious?

Does your blog need to smile more? When you first write a blog for your business it can be hard to get the tone right. Too serious and your potential customers will stop reading (unless it’s so dry you’ve actually caused them to nod off mid-sentence). On the other hand, if it’s completely off the […]

How you can create a successful small business blog

It’s one thing to know that you want to create a blog as part of your marketing strategy. It’s quite another to actually do it. Maybe you’re feeling a bit daunted at the thought of starting a blog or have created one that’s fizzled out. If you’re reading this wondering why you’d want to blog […]

You can find the time to blog (honest!)

OK, I know that’s a sweeping generalisation. There will be plenty of you who really can’t find the time. If adding another thing into your week means giving up sleep or spending time with anyone you care about, don’t do it. Maybe you don’t even want to blog, and that’s fine. That’s what I’m here […]

How you can write a blog stress free

The look on your face when blogging gets easier… I’m going to hazard a wild guess that since you’ve clicked on a link about stress free blogging, you find blogging stressful. Is that a fair assumption? The source of your stress could be the idea of getting your blog started in the first place. It […]

How you can get started blogging

If you run a small business it’s likely you’ll have been bombarded with marketing advice from various sources (including me). It would be completely incredible if blogging hadn’t featured somewhere. Blogging isn’t the only way to market your business but it’s a good one. There aren’t many businesses that a marketing blog wouldn’t suit. (There […]